The creative side of Relationship Marketing
Ryan Mason, closerlook's Creative Director, and Dan Hervey, Art Director, talk about the creative process they use when creating interactive Relationship Marketing programs.
The technology side of Relationship Marketing
Three members of closerlook's technology team—Michael Tapson, Director of Technology; Jeanne Schuster, Technical Architect; and Ned Kost, Software Engineer—discuss the impact of Backstage™, RIAs and Web 2.0 on Relationship Marketing.
The strategy behind Relationship Marketing
Dave Ormesher, CEO of closerlook, and Jon Sawyer, closerlook's Vice President of Integrated Marketing Solutions, discuss closerlook's overall Relationship Marketing strategy and share insight and tips drawn from their experiences.
Why podcasting makes sense
Tom Riley, closerlook's Vice President of Business Development, and Michael Tapson, closerlook's Director of Technology, talk about the value of podcasting and the issues to consider when assessing your recording capabilities.